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GRAPHIC DESIGN, PACKAGING AND COPYWRITING
BEANS OF WISDOM
The package has been designed to convey the story of a Sufi saint named Baba Budan. He is said to have introduced the coffee plant in India by smuggling a few beans back from the port of Mocha, Yemen while coming back from Haj. Our aim is to provide the people with the purest form of coffee.
We call it beans of wisdom as it was smuggled by a wise saint who felt the value of coffee and understood it’s importance. He treated it as a magical drink and so shall we!
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