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BRANDING, VISUAL IDENTITY
TAAZA
KITCHEN
‘You are what you eat’ is common knowledge and good health is attributed to consuming vegetables in sufficient quantities. However, very few us can be convinced of the said greens we consume to come from reliable sources. Most of the produce consumed in our kitchens today boast an overuse of pesticides and chemicals to alarming cancer causing rates. Yet in the wake of mass production we remain helpless and are unable to control the source of the food we consume and partake with our families.
Knowing that it is time, unhealthy - in the form of unwanted chemicals and unhygienic carrying methods, should be removed from the food that is a part of our body
we introduce — Taaza Kitchen.
Taaza kitchen solely focuses on what enters your kitchen, and has taken up the feat of providing the Indian populace with actual fresh and reliable produce they can consume without worry. The identity reflects the simplicity of the brand and
their straight forward goal through the ‘a’ sprouting a leaf signifying freshness.
Hoping for fresher produce and healthier consumption Taaza Kitchen aims to become the brand that dominates the Indian kitchen for all the right reasons.
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